Many firms produce their own films

Larger concerns have produced their own movies, filmstrips, and slides. They have aids tailored to their specific needs. Many companies have produced sales presentations on film. Such films are excellent for training. Other firms have put their product stories on film. Both salespeople and customers can benefit from this type of visual aid.

Direct selling companies have produced slides for use at the point of sale.

Production costs are dependent on a number of things, but a 16mm sound motion picture can be made for about $1,000 per minute of running time. The cost of extra prints will average about $5 per minute of running time.

A filmstrip is a series of pictures pieced together on one strip of film. It does not produce “movies.” Instead, it gives a series of “stills.” A phonograph built into the projector is usually used for sound.

The 35mm filmstrips are less expensive to produce, averaging about $500 per minute of running time. Additional prints cost only about 50 cents per minute of running time. Slides cost even less. Where substantial quantities are used, color slides can be produced at an average cost of only 10 cents each. Slides can be made on any subject-product, plant, sales aids, raw materials or personnel.

Where to find the greatest source of audio-visual aids

The greatest source of visual aids is the commercial film library. Located in all major cities, such agencies are in the business of selling and renting audio-visual aids and will provide whatever you want. “I’ve found the commercial film libraries to be quite helpful,” stated a Philadelphia man. “If they don’t have what you want, they’ll get it. That’s their business.”

Also, many State Universities have film libraries. Their movies and filmstrips cover salesmanship, human relations, and other business subjects. These films are rented to business and industrial concerns at a very nominal charge.

A few major corporations lend films as a public relations gesture, as do some trade associations. Some of these films contain a minimum of advertising and, thus, are quite effective. You should contact all sources. Become acquainted with the aids available. Then, when planning a meeting, consider the various films. Employ those that are best for reaching your objective.

Tags: sales meeting

Kindly consider linking to this article by just copying and pasting the code below on your website/blog ( press Ctrl+C to copy the entire code). The text link will look on your website like this: Many firms produce their own films

<a href="http://www.sales-meeting-ideas.com/many-firms-produce-their-own-films.html">Many firms produce their own films</a>